At a time when theaters were closed and audiences were experiencing movies from home, MACRO and Amazon saw an opportunity to bring back something people were missing: the collective experience of going to the movies.

Together, we transformed the rooftop of The Grove into a socially distanced drive-in experience celebrating One Night in Miami. The screening gave audiences a safe way to get out, come together and experience the film on the big screen, turning a pandemic-era limitation into a memorable celebration of cinema and community.